ENRIC SALA/Courtesy of National Geographic Society

Earth Insights Project


In 2013, Hewlett Packard (HP) and Conservation International (CI) joined up to launch HP Earth Insights. This partnership works to leverage HP technology and expertise in order to improve the speed and accuracy of the analysis of data collected through the Tropical Ecology Assessment and Monitoring (TEAM) Network. The TEAM Network is a coalition of CI, the Smithsonian Institution and the Wildlife Conservation Society. The HP Vertica Analytics Platform is designed to manage and analyze massive amounts of the fast-growing data collected from this initiative.

Digital dash: HP Earth Insights delivers near-real-time analytics about species trends in tropical forests at 16 sites across 15 countries. This data serves as an early-warning mechanism to predict patterns and aid in conservation efforts. Using the Wildlife Picture Index Analytics System, the data is displayed on a dashboard and is presented in a user-friendly manner. It can be accessed anytime or anywhere by anyone who has Internet capabilities.

Not to worry: Although this project is focused on tropical forests, there is strong potential to mimic such a data aggregation and analysis platform for oceans, through aggregating information gathered by camera traps along coastlines, attached to buoys, or deployed on manned or unmanned vehicles.

Crunching the numbers: HP Earth Insights manages more than 3 terabytes of data relating to biodiversity, including 2 million camera trap photos and 4 million climate measurements.


17 research sites across 15 countries, with more than 275 species recorded.

  • Company: Hewlett Packard

  • Type: Integrated Systems, Networked Systems and “Big Data”

  • Direct Cost: Free to access recorded data

  • Indirect Cost: Internet access

  • Link: Product Website

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